Hey, there! I'm
Abbie Hinchliffe

I create high-performing UGC across wellness, food, health, events and more. I combining strategy, marketing insight & brand focused execution to produce content that aligns with your goals to gets results!

Currently based in

United Kingdom

EE
Skysports
Gillettevenus
Lullabellz
Air Up
Naturespell
Batistehair
Samsung
Whiskas
Febreze
Jimmysicedcoffee
Arla
Vinted
Sainsburys
Crumb
EE
Skysports
Gillettevenus
Lullabellz
Air Up
Naturespell
Batistehair
Samsung
Whiskas
EE
Skysports
Gillettevenus
Lullabellz
Air Up
Naturespell
Batistehair
Samsung
Whiskas
Febreze
Jimmysicedcoffee
Arla
Vinted
Sainsburys
Crumb
EE
Skysports
Gillettevenus
Lullabellz
Air Up
Naturespell
Batistehair
Samsung
Whiskas
Swipe up to scroll
Example only
Whitelisted
6.2 Million views
Example only
Example only
Example only
Whitelisted
6.2 Million views
Example only
Example only
Get a feel for my style

Here's some of my previous work:

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Gallery

Photos

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A close-up of a hand holding a white device near a pink flower, showcasing the intricate details of the flower's center.
A close-up of a person holding a razor with a light blue handle, showcasing the blade and its design against a sunlit background.
A person with a turquoise towel wrapped around their hair holds a skincare device while touching their face, showcasing a fresh and relaxed look.
A flat lay of a beauty grooming kit arranged on a wooden tray, featuring a trimmer, cotton pads, a glass jar of pink salt, and a succulent plant.
A person holding a sleek white beauty device while wrapped in a teal towel.
A close-up shot of a person's lower body, featuring a hand holding a sleek white device partially tucked into a light-colored garment.
A close-up shot of a person's thigh adorned with pink flowers, alongside a glass filled with water and more flowers, set against a soft blue background.
A woman in a black sleeveless top enjoying a can of sparkling water while relaxing outdoors in a garden.
A person holding a can of sparkling protein soda in a vibrant orange and yellow design, with a blurred background of grass and a partially visible individual relaxing.
A person squatting on a yoga mat in a garden, holding a can of Botta drink. They are wearing a black tank top and green shorts, with a focus on their hands adorned with rings and manicured nails.
A close-up of a person's arm resting on a yoga mat, with two cans of sparkling protein soda placed on the grass beside them.
A person stretching in a grassy area with dumbbells in the foreground and cans of Betta sparkling protein soda nearby.
A person holding a can of Betta sparkling protein soda in a garden setting, with greenery in the background.
A hand holding a dumbbell next to a can of Betta sparkling protein soda in pineapple and passionfruit flavor.
A person holding a can of Batiste dry shampoo in a colorful design, partially visible from a woven bag. The individual is wearing a pink gingham top and denim shorts.
A young woman with long blonde hair is styling her hair while looking to the side, wearing a pink gingham top.
A flat lay featuring a bottle of Batiste Blush dry shampoo, a woven bag, a wrapped snack, and a drink on a pink blanket in a grassy setting.
A close-up of a person drinking from a blue water bottle, with a focus on the bottle's design and the person's hand.
A hand holding a blue water bottle labeled 'air up' on a grassy field with a sunny background.
A close-up of a hand holding a glass filled with a red berry drink, resting on a soft, textured surface.
A collection of smoothie packs and a small bowl of vibrant red smoothie on a textured surface.
A collection of colorful smoothie bowls in a blender, showcasing vibrant hues of orange, pink, green, yellow, and red.
A blue razor placed on a reflective surface surrounded by colorful flowers and decorative ribbons.
A hand holding a glass of colorful drink with ice and flowers, alongside a blue razor resting against the glass, set against a pastel pink background.
Rates available on request, reach out!

My Services:

The team are grinning ear to ear with the content we received, you've smashed it out the park (as always).

Yoko

Services

UGC video (ad or organic optimised)
UGC photography
Hook Variation
Paid Ads Usage Rights
Whitelisting
Rush Delivery
Raw Footage

Price on request

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What's Included

7 days turnaround4K ResolutionCaptionsOrganic Usage RightsScriptingConcept Development
Metrics

Case Studies

Haidilao
OrganicTikTok

135K+ Organic Views for Haidilao

Haidilao reached out for a post to showcase their unique dining experience, drawing on my previous restaurant coverage success. The video was designed to feel native to TikTok rather than polished advertising. The opening 2 seconds used a curiosity-driven hook and fast pacing to maximize retention. My goal was to highlight the atmosphere and delicious offerings, which really resonated with my audience and sparked a lively conversation in the comments.

Views

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Eng. Rate

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Shares

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Saves

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Likes

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Comments

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What are other brands saying?

Here's some love from previous clients:

“Your work has been superb, and the team have really appreciated your professional approach to submissions. I hope 2026 brings you the success you deserve!”

Chris

Vidsy